Wednesday, 4 January 2012

Kinetic type - Rocky Balboa



INFO

Top ten things...Suitable channels


Channel four provide a website containing all the recipes used within their food related programs. It has cookery videos, chefs top tips, recipes etc. An Ident I feel may be appropriate for this, but with it being a family channel during the day time, there may need to be a cut off point for the potential ident considering the content being alcohol. 

I want my target audience to be Young female adults, to be able to provide enough information for them to be able to make their own cocktails at home. Thinking about my taregt audience, I can be more direct to the TV channels my ident will be shown on.

MTV has a young target audience, which hosts shows, those of a similiar age to its target audience; the same as mine

I think my ident content of cocktails is quite tricky to be able to place on a solely based 'food channel' as it isn't food, but i feel it is some what appropriate as there is a good amount of preparation (including some food products) which goes into producing a cocktail. I came across 'Food network' channel on 'Sky'. Its a channel which hosts food related programs, such as 'ace of cakes', 'Diners, drive-ins and dives', its a selection of abstract food programs. Thus I feel this more appropriate for my ident.




Top ten things...Most popular cocktails

http://www.cocktail.uk.com/db/stats/toptenpopular.asp

1  Cosmopolitan
Category: cocktail
This cocktail has been viewed 838409 times

2 
Sex
Category: cocktail
This cocktail has been viewed 791162 times

 3  Porn Star #2
Category: cocktail
This cocktail has been viewed 679988 times

4 
Mojito
Category: cocktail
This cocktail has been viewed 616623 times

 5  Virgin pussy
Category: shooter
This shooter has been viewed 427061 times

6 
Long Island Iced Tea
Category: cocktail
This cocktail has been viewed 385132 times

 7  Sex on the beach
Category: cocktail
This cocktail has been viewed 376183 times

8 
Screaming Orgasm
Category: cocktail
This cocktail has been viewed 372712 times

 9  Strawberry Daiquiri
Category: cocktail
This cocktail has been viewed 370949 times

10 
Orgasm xxx
Category: cocktail
This cocktail has been viewed 367265 times

Top ten things to know about - Cocktails

I wanted to begin finding the ins and outs of 'cocktails' starting with what the definition is.


 'A cocktail is an alcoholic mixed drink that contains two or more ingredients—at least one of the ingredients must be a spirit. Cocktails were originally a mixture of spirits, sugar, water, and bitters. The word has come to mean almost any mixed drink that contains alcohol. A cocktail today usually contains one or more kinds of spirit and one or more mixers, such as soda or fruit juice. Additional ingredients may be sugar, honey, milk, cream, and various herbs. '




History 


The origin of the word cocktail is disputed. The earliest known printed use of cocktail is said to be in The Farmer's Cabinet on April 28, 1803: Drank a glass of cocktail—excellent for the head...Call'd at the Doct's. found Burnham—he looked very wise—drank another glass of cocktail. The earliest definition of cocktail was in the May 13, 1806, edition of The Balance and Columbian Repository, a publication in Hudson, New York, in which an answer was provided to the question, "What is a cocktail?". It replied: Cocktail is a stimulating liquor composed of spirits of any kind, sugar, water, and bitters—it is vulgarly called a bittered sling and is supposed to be an excellent electioneering potion, inasmuch as it renders the heart stout and bold, at the same time that it fuddles the head. It is said, also to be of great use to a democratic candidate: because a person, having swallowed a glass of it, is ready to swallow any thing else. Flaming cocktails. Compare the ingredients listed (spirits, sugar, water, and bitters) with the ingredients of an Old Fashioned, which originated as a term used by late 19th century bar patrons to distinguish cocktails made the “old-fashioned” way from newer, more complex cocktails. The first publication of a bartenders' guide which included cocktail recipes was in 1862 — How to Mix Drinks; or, The Bon Vivant's Companion, by "Professor" Jerry Thomas. In addition to listings of recipes for Punches, Sours, Slings, Cobblers, Shrubs, Toddies, Flips, and a variety of other types of mixed drinks were 10 recipes for drinks referred to as "Cocktails". A key ingredient which differentiated "cocktails" from other drinks in this compendium was the use of bitters as an ingredient, although it is not used in many modern cocktail recipes. The first "cocktail party" ever thrown was allegedly by Mrs. Julius S. Walsh Jr. of St. Louis, Missouri, in May 1917. Mrs. Walsh invited 50 guests to her home at noon on a Sunday. The party lasted an hour, until lunch was served at 1 pm. The site of this first cocktail party still stands. In 1924, the Roman Catholic Archdiocese of St. Louis bought the Walsh mansion at 4510 Lindell Boulevard, and it has served as the local archbishop's residence ever since. During Prohibition in the United States (1920–1933), when alcoholic beverages were illegal, cocktails were still consumed illegally in establishments known as speakeasies. The quality of liquor available during Prohibition was much worse than previously. There was a shift from whiskey to gin, which does not require aging and is therefore easier to produce illicitly. Cocktails became less popular in the late 1960s and in the 1970s, as other recreational drugs became common. In the 1980s, cocktails again became popular, with vodka often substituted for gin in drinks such as the martini. Traditional cocktails and gin began to make a comeback in the 2000s.




List of most cocktails 



STRAWBERRY BASE: 


 Strawberry Margarita *highly recommended*
Tequila, Cointreau, Strawberry Liqueur & Strawberry Base.
 Cruise BusFrangelico, Strawberry Liqueur, Tia Maria & Strawberry Base.
 
Moulin Rouge
Frangelico & Strawberry Base.
 For further variations ask about Field of Hearts, Monk’s Madness & Little Black Dress
 



MangoMANGO BASE: 
 Mango Mamba *highly recommended*Bacardi White Rum, Banana Liqueur, Malibu & Mango Base
 Autumn HarvestMidori Melon Liqueur, Frangelico, Malibu & Mango Base
  
WILDBERRY BASE: 
 
Fruit Tingle *highly recommended*
Vodka, Blue Curacao Liqueur & Wildberry Base
 Disco Kandi *highly recommended*Vodka, Cointreau, Lychee Liqueur & Wildberry Base
 
STRAWBERRY/ORANGE/MANGO BASE: 
 Sunshine Passion *highly recommended*Midori Melon Liqueur, Mango Liqueur, Strawberry Liqueur & Orange/Mango Base
 


ORANGE/MANGO 50/50 BASE: 
 MojoMidori Melon Liqueur, Blue Curacao Liqueur & Orange/Mango Base
 
ORANGE BASE: 
 Freddy Fudpucker *highly recommended*Tequila, Galliano & Orange Base
 ScrewdriverVodka & Orange Base
 OrgasmCointreau, Bailey’s Irish Cream & Orange Base
 Harvey WallbangerVodka, Galliano & Orange Base
 JaffaKahlua, Scotch, Grand Marnier & Orange Base
 Comfortable ScrewVodka, Southern Comfort & Orange Base
 For further variations ask about Brandy Crusta, Fatal Attraction, Orange Cadillac, Garibaldi, Golden Dream, Sloe Comfortable Screw, Screaming Multiple Orgasm, Kiss Me Baby.
 
LIME BASE: 
 Margarita *highly recommended*Tequila, Cointreau & Lime Base
 Randy Little SuckerMidori Melon Liquor, Vodka & Lime Base
 Miss DivineVodka, Cointreau, Tequila, White Rum & Lime Base
 SidecarBrandy, Cointreau & Lime Base
 For further variations ask about Kamikaze, Lfresh, Melon Lace, Rhett Butler, Japanese Slipper, Japanese Garden & Russian Roulette.
 
BLUE LEMONADE BASE: 
 Rocket Fuel *highly recommended*White Rum, Vodka, Tequila, Gin & Blue Lemonade Base
 Havana Blue AmoreWhite Rum, Banana Liqueur; Dry Vermouth, Blue Curacao & Blue Lemonade Base
 
PINEAPPLE BASE: 
 Melon Ball *highly recommended*Midori, Vodka & Pineapple Juice
 Cyclone PunchMalibu, Blue Curacao, Dark Rum & Pineapple Base
 Banana ColadaWhite Rum, Coconut Cream, Banana Liqueur & Pineapple Base
 Pina ColadaMalibu, Coconut Cream & Pineapple Base
 Midori SpliceMidori Liqueur, Malibu & Pineapple Base
 
PINEAPPLE/LIME BASE: 
 Midori Illusion *highly recommended*Midori, Vodka, Cointreau & Pineapple & Lime Base
 
MOCKTAILS (NON-ALCOHOLIC COCKTAILS) 
 Tropical Sunset *highly recommended*Orange, Mango & Strawberry Juice
 Citrus DelightsOrange & Mango 50/50,
  Lemon & Lime 50/50
  Pineapple & Lime 50/50
  Orange & Pineapple 50/50

Design production for digital - Looking at Adverts

Design production for digital - Looking at idents






Design production for digital - Cocktails poster by Konstantin Datz

Cocktails poster by Konstantin Datz


After researching how to make cocktails, in regard to the 'top ten things to know..', brief, I came across this piece of work on Behance. Using a key, Konstantin has created this info graphic poster showing us how to make several cocktails, showing the ingredients that are used. It would be interesting to achieve this through digital manipulation of type, and image. It would be somewhat challenging but i'm sure would be worth the end result.


http://www.behance.net/gallery/COCKTAILS-a-poster/995817