- No apparent directed/targeted audience.
- Product to fussy, needs to be simple.
- Overcomplicated
- Not clear what the purpose of my product is
Action to be taken:
- Find my directed / targeted audience - who? - Lowest area's of Christianity?
- What message - Asking people to express opinions about topic - designs need to promote a discussion, asking a number of questions, advertise a website in which people can post opinions (although it's for research), to gain reactions.
- My products purpose - To invite to give an opinion about topic.
- Simple design - No pull out boxes, don't over complicate, relate to Christianity (make it look more bible like?) Bible like fonts used?
- Produce mind maps - how, who, what message
- Think about mailing list - Mind map - Possibly educational practices?
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