Famous logo design processes

Source: http://blog.corporatelogos.ws/famous-logo-design-process

JMR Insurance Group

JMR Insurance Group is an insurance company primarily located in Florida, and they contacted my company to design a new logo for them, along with stationary materials like letterheads, business cards and envelopes.

The Brief

We discussed the client’s needs with them, and learned that they have over 25 years experience in the insurance industry, and wanted their identity to represent this experience. They said that they liked the phrase “Protecting Your World” and asked that we develop the logo design around that concept.

Concept development